Klaviyo

noun · email and SMS platform · element 77 of 117

An email and SMS marketing platform built for online stores and driven by customer and order data.

My levelProficientComfortable in production. I ship with it without supervision.
Projects
1
Earliest project
2024
Family
Marketing automation

What is Klaviyo?

Klaviyo connects to a store's customer and order data and uses it to send email and SMS: welcome series, browse and cart abandonment flows, post-purchase messages and campaigns segmented by what people actually bought.

Its strength is the data. Flows trigger on real store events, and results are reported in revenue, not just opens.

How I use Klaviyo

At Atlas I set up Klaviyo flows for abandoned carts on the BigCommerce store, part of the work during which conversion rose 20% and cart abandonment fell 18%.

Where I have used itKlaviyo by company and year, from the projects on this site and the rest of my career.
  1. Atlas Tools & Machinery1 project · 2024 to 20261 projectAtlas Tools & Machinery · 2024 to 2026